Tag Archives: brand storytelling examples

How do you engage with a goldfish?

It’s official we humans now have an attention span that is less than a goldfish!  To spark interest from us …

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How Wrigley’s Chewing Gum is Making People Cry…

I found myself with a tear in my eye after watching an advert for chewing gum this week for heaven’s …

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A Lesson in Great Brand Storytelling – the Airbnb Story

Airbnb is a room renting website. Anyone, anywhere in the world can add a room or liveable space to the …

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3 Great Brand Storytelling Examples

Brand stories or business stories as they are also known are high on the agenda for most marketers. Stories help …

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Why the Oxo Family is a great example of a brand story

Tributes have been flooding in over the last week for Lynda Bellingham who sadly died of cancer. People from all …

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3 Quick Exercises to Improve your Business Stories

Although we all love to listen to stories and will engage with them far more than data driven information, it …

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Where to find your organisation’s brand stories

Brand storytelling is a powerful tool to help your organisation communicate more effectively in a world that bombards us with …

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